The Coolbox

Designing a Birch Tree related logo

Sunday, May 24, 2009

Designing logos is always an absorbing process. Doing design work on a Saturday night is not usually my preferred timeframe - however that is exactly what I was doing last night.

The brief; design a logo for a Professional Skier with the Birch Tree as a possible inspiration point. It has to be simple and strong. So after doing some scribbles involving skis, ski poles and leafy trees I decided the most recognisable and distinguishing aspect of the Birch Tree is its bark.

This is the working progress.

birch treeski birchie

Posted by deFreeze on 05/24 at 10:18 AM
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